Is Co-Branding Right for You?
Are you the owner of a gas station or convenience store who is looking to drive more
traffic to your location? Do you want to increase overall sales to present customers,
and even attract new customers?
Consider the following:
● 91% of convenience store operators are very satisfied with Co-branding
● Fast food is the #2 product category in C-stores
● Gas stations can increase gasoline and c-store sales by 10 - 20%
● 38% of C-store shoppers purchase fast food
● Co-branding can improve profit margins
● Fast food sales within a C-store can help alleviate declining sales
in such products as cigarettes
● Proactive strategy – co-branding allows you to fulfill a need before your
● Options for Co-branding include leasing space to a fast food operator or
becoming a franchisee
Bluemound Realty Corp.